SPARKS, Md. — USA Lacrosse and Gatorade, the sports fuel leader, announced a multi-year partnership as the “Exclusive Sports Drink of USA Lacrosse.” Through the agreement, Gatorade becomes an Official Partner of USA Lacrosse and the U.S. national teams, providing access to its entire product portfolio.
“We are thrilled to welcome Gatorade to the USA Lacrosse family,” said Marc Riccio, President and CEO of USA Lacrosse. “Our shared vision for athletic performance will come to life at all levels of the game. Gatorade is an iconic brand and their commitment to USA Lacrosse reinforces the value and opportunity the sport of lacrosse provides.”
As part of the three-year partnership, Gatorade will be exclusively featured at Tierney Field, the home field at USA Lacrosse National Headquarters in Sparks, Md. Tierney Field hosts scores of lacrosse events annually, ranging from youth playdays to national team showcases. Additionally, Gatorade products from across their innovative portfolio will be available to all participants and Gatorade branding will be visible on the sidelines. Working together, Gatorade and USA Lacrosse will support programs and initiatives in local communities by providing products and services.
Coming up this summer, Gatorade will serve as a key sponsor for the 2022 World Lacrosse Women’s Championship held from June 29 – July 9 at Towson (Md.) University. This new partnership will also include Gatorade sponsoring a variety of USA Lacrosse national events including:
- USA Lacrosse Youth Nationals in Frederica, Del. (July 12-13).
- USA Lacrosse National Convention in Baltimore (Jan 2023)
The Gatorade Company, a division of PepsiCo (NASDAQ: PEP), meets the needs of consumers who participate in sports and fitness, through brands that include Gatorade, Propel, Muscle Milk, and Evolve. The solutions they provide are driven by a deep understanding of the unique occasions and needs across athletic activity. Gatorade, their marquee brand, is underpinned by a 56-year history of studying the best athletes in the world, and sports nutrition research by the Gatorade Sport Science Institute, allowing it to provide scientifically formulated products that meet athletes’ needs both on and off the field. For more information and a full list of products, please visit www.gatorade.com.
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com.
About USA Lacrosse
USA Lacrosse, a 501(c)(3) nonprofit corporation, is the governing body of men’s and women’s lacrosse in the United States, leads the U.S. National Teams Program and establishes universal standards. With nearly 400,000 members across the country, USA Lacrosse unites the community of players, coaches, officials, parents, and program leaders. Working together, we inspire participation, enrich the athlete experience, and support the growth of the sport.